CMC rises to second place in ranking of technology brands with the highest brand strength index in Vietnam

On 15 August, CMC has been honored in the Top 2 Vietnamese Technology Brands with the highest brand strength index in 2023, according to Brand Finance - the world's leading brand valuation consultancy.

A ceremony to honor "Top 100 most valuable brands of Vietnam in 2023" was held by Brand Finance in collaboration with Mibrand Vietnam

Also at the ceremony to announce "Top 100 most valuable brands of Vietnam in 2023", CMC Corporation was named the winner of two other prestigious awards, namely: Top 100 most valuable brands of Vietnam and Top 2 Vietnamese Technology Brands with the highest brand strength index in 2023. The Top 100 enterprises were awarded official certificates of their ranking, national brand value and brand health index in Vietnam by Brand Finance and Mibrand Vietnam. Brand Finance's brand value ranking is built on a brand valuation method that meets the ISO 10668 standard and is the most prestigious ranking in the world today.

In addition to calculating brand value, Brand Finance also determines brand strength through the evaluation of marketing and investment, stakeholder equity and business performance. The high ranking of CMC Corporation is thanks to its ability to maintain growth rates in the markets it is investing in, a stable brand health index, desirable expected revenue and constantly increasing brand value in the last 5 years.

Accordingly, by the end of fiscal year 2022, the total consolidated net revenue of CMC Corporation is 8,364 billion VND, up 21% over the same period last year and fulfilling 97% of plan in 2022. Earnings before interest, taxes, depreciation and amortization (EBITDA) is 888 billion VND, up 27% compared to the same period last year and fulfilling 98% of plan in 2022. The main business fields all had higher growth rates compared to the previous year, notably: International Business Department has outstanding growth compared to 2021, with revenue increased by 62% and completing 104% of the annual plan; profit increased by 24% over the same period; Revenues of Technology & Solution and Digital Infrastructure all grew by 13% and 14% and completing 101% and 90% of the annual plan, respectively.

 

Mr. Nguyen Phuoc Hai - Senior Vice President of CMC Corporation attended the ceremony to honor "Top 100 most valuable brands of Vietnam in 2023"

As a leading IT firm in Vietnam, CMC has been constantly developing technology products and solutions to catch up with the trends of Industry 4.0 and provide the market with products and services including: Core technologies that are transferable in high-tech fields such as AI, ML, Big Data, IoT, Cyber Security; platforms for digital government, digital economy, digital society; high-tech digital infrastructure, cloud technology service, information security, software, etc. In particular, with the vision to become a leading digital infrastructure and digital service provider in Vietnam, towards the establishment of a Digital Hub of the region and the world by 2030, CMC has quickly invested in the construction of a modern Data Center network to synchronize and perfect the national digital infrastructure.

Also, CMC Corporation has established CMC Applied Technology Institute (CMC ATI) as the pillar for core technology innovation and high-quality human resources for applied research in the industry. To date, CMC ATI has developed and perfected 11 Make in Vietnam - Made by CMC technology products.

Mr. Nguyen Phuoc Hai - Senior Vice President of CMC Corporation said: “CMC is constantly aware of the significance of brand building in our development as well as our contribution to the development of the country... Over 30 years of establishment and development, CMC has always been focusing on giving value to its brand through reliable and high-quality products and services that meet international standards for customers both in Vietnam and around the world...”

Mr. Nguyen Phuoc Hai - Senior Vice President of CMC Corporation receives the award for "Top 100 most valuable brands of Vietnam in 2023"

Over time, by successfully deploying many digital transformation projects for entities and enterprises, CMC Corporation has proved its pioneering role in leading the national digital transformation. The brand image of CMC Corporation is highly appreciated by both domestic and international organizations. CMC has also continuously won many prestigious awards in the country and the world, affirming its pioneering position in terms of digital transformation and brand value.

On the overall achievement of Vietnamese enterprises, Mr. Alex Haigh - Managing Director of Brand Finance in the Asia - Pacific region said that many enterprises have had great improvements in terms of brand value and brand strength index, thereby enhancing their positions in the Top valuable brand ranking. “Despite economic challenges, brands have had outstanding growth to be presented in Brand Finance's ranking of Vietnam's top 100 brands this year. Brand Finance's report on Top 100 Most Valuable Brands in Vietnam will become an important measure of the success of brands in all sectors”, Mr. Alex Haigh added.

Also at the event, a talk show on the topic of: "Green development – A suitable approach for Vietnamese brands" took place with the participation of Mr. Hoang Minh Chien - Deputy Director General of Trade Promotion Department, Ministry of Industry and Trade as well as representatives of leading enterprises in Vietnam. In his speech, Mr. Hoang Minh Chien highly appreciated the efforts of leading enterprises for sustainable brand development, and also outlined the challenges that need to be overcome in order to seize opportunities and create positive breakthroughs for the whole industry.